Best Ways to Promote Your Film


Most filmmakers know that the movie business is competitive. However with new tech the concept boards are used as an inspiration, a guideline for content creators to stick to during the creation process. You have to have a great script, a talented cast, and some solid special effects if you want your film to stand out from the crowd. But even with all these ingredients in place, it’s still not enough to guarantee success—you also need a promotional plan! If you want to sell as many tickets as possible (and get people talking about your movie), then start marketing early on in the process of creating your film. Here are some tips for promoting your movie before its release:

Create a Website for Your Film

Create a website for your film.

It’s important to have a website for your film. The first thing you should do is determine what type of website you want to create and why. There are many different types of websites that can help promote and sell your film, but it’s important to use the right one for the right reasons. Here are some options:

  • A basic landing page with information about the project (e.g., title, tagline, synopsis) as well as an email sign-up form so people can get updates on when it releases or enter something like an “early bird” contest where they win tickets or other prizes if they sign up before launch day comes around.
  • A crowdfunding campaign platform where people can donate money toward making this movie happen by purchasing various levels of rewards depending on how much they donate (check out Patreon).
  • An online store where fans can purchase merchandise related with this project such as t-shirts/hoodies/mugs etc… This is especially useful if there isn’t any equivalent item currently available in stores near them (because then they wouldn’t have any other choice but come back again after seeing how awesome these things look!).

Shoot a Teaser Video for Your Film

A teaser video is a short trailer that gives viewers a taste of your final product. It can be as long as 30 seconds, but no more than two minutes.

If you’re looking for a way to get people interested in your film and build an audience early on, creating a teaser video is one of the best things you can do. Not only does it give people an idea of what their money will go towards, but it also helps build excitement for your project by showing off some of its best moments and gaining interest from potential endorsers and investors.

Teaser videos are also great tools for building up mailing lists; once someone watches one online (or through social media), they’ll see links at the end asking them if they want updates about when the full version becomes available or other news related to the project itself—and these people have already been primed by having watched something!

Document the Filmmaking Process

It’s a lot of work to make a movie, and it’s even harder to get people interested in watching it. What you need is a way to show potential audiences the process behind your film—the things you did, how long it took you, where you were when the idea for the project came about. You can document all this on social media platforms like Facebook and Twitter; on blogs; through an email newsletter (that’s what we use); via a podcast series; or even with videos. If done right, documenting your filmmaking process will help give potential viewers an idea of what they can expect from your finished product while they’re still deciding whether or not they want to watch it!

Submit Your Film to Film Festivals

Submitting your film to film festivals is a great way to get it seen by a wider audience. Film festivals are also a great place for you to gain recognition for your work and get distribution deals.

There are thousands of film festivals around the world, so the first thing you should do is find out which ones are relevant to your film. You can do this by searching online or asking other filmmakers what they think are good options for your movie.

Once you’ve found some potential festivals, take some time to read over their submission guidelines and make sure that what they’re looking for matches up with what your movie offers. Once you’ve submitted, follow up on any questions they might have had about sending in materials such as DVDs or screener links (for online submissions).

Use Social Media Sites to Promote Your Film

It’s hard to believe that we are living in a world where social media has become such an incredibly powerful tool for promotion. The great part about it is that you can promote your film on multiple platforms, so you don’t have to try and master everything at once. Here are some of the most popular social media sites and how they can help you spread the word:

  • Facebook: This platform is great because it allows you to target specific audiences based on location, age, interests and more. If you choose “Pages” instead of “Ads” when creating a post, then your fans will see it in their newsfeeds whenever they log onto Facebook. You can also create an event around your movie (if applicable) and invite everyone who likes your page or follows your profile!
  • Instagram: This site is similar to Facebook but gives users more freedom since there are no ads or anything like that involved here either! Just make sure not too many people follow along because otherwise all those new followers might get annoying or blocky real fast 😉 .

Host a Screening of Your Film Before General Release

As a filmmaker, you know that your film is going to be the best thing ever. However, it’s always good to get some feedback before releasing it to the world. Hosting a screening of your film is a great way to do this.

A screening serves many purposes: it’s another opportunity for you and other filmmakers to get together and share ideas; it’s a test run for anyone who wants an early look at what they’ve created; and most importantly, it gives people who have never seen it (or even heard of) something new and exciting! It also makes sure that everything gets done before the big day when everyone else can see all the hard work put into making this project happen in full form (and hopefully enjoy themselves).

Use Different Social Media Channels to Promote Your Movie

When you’re promoting your film, there are a lot of different social media channels to choose from. It can be difficult to know where and how to use them all. If you’re just starting out, it’s best not to try to do everything at once—instead, focus on one or two platforms.

For example, if you’re interested in connecting with other filmmakers, then Twitter and Facebook might be good places for you. On the other hand, if your goal is to connect with your audience so that they’ll tell others about your movie (and maybe even buy tickets), then Instagram may be more useful. In addition, LinkedIn can help you build up relationships with industry professionals who could potentially invest in your film project or distribute it somewhere else down the line!

Use YouTube to Promote Your Film

YouTube is the second largest search engine in the world, with more than one billion users. And it’s also the second largest social network in the world, with over 2 billion active users each month. YouTube also owns several other platforms that are important for promoting movies: YouTube TV (a live TV streaming service), YouTube Music and a number of mobile apps for watching videos.

In short, this makes YouTube an incredibly powerful media platform to promote your film on if you know how to use it effectively!

Discover New Audience with Instagram Stories and Highlights

  • Instagram Stories:
  • Play a video from your film
  • Share behind-the-scenes photos and videos
  • Share information about when and where the film will be shown

Create Ads on Facebook and Instagram to Gain More Traffic and Sales on iTunes and Amazon

Promoting your film on Facebook and Instagram is a great way to get more people to see it. You can use the ads platform on these websites to promote specific films, and when you do, you’ll be able to choose where they appear (Facebook only allows you to target by country or region).

If you’re using video content as part of your strategy, then it might be worth creating ads specifically for them. The good news is that Facebook will automatically create a video thumbnail based on what the viewer sees in their feed. However, this doesn’t always work out very well—so if the image isn’t good enough or doesn’t appeal enough then consider creating your own thumbnails instead (but make sure they are relevant).

Start promoting your movie before it’s even finished!

Start promoting your movie before it’s even finished!

By the time audiences get a chance to watch your film, the hard work of promoting it has already been done. You’ve already created a website for the project, shot a teaser video, documented the filmmaking process and submitted it to film festivals. When people are interested in seeing what you’re doing, they can find out on social media sites or through an online trailer (which is also being posted on YouTube).


We hope these tips help you promote your film! Don’t be afraid to get creative with your marketing strategy and try out some unconventional methods. The most important thing is to keep working hard towards achieving your goals. In the end, if nothing else works for you then make sure that you have fun doing what it takes to succeed because then no matter how bad things get they won’t seem so bad anymore (at least not as bad). Inquire here on how to promote your film.